Meet the BID Team

Bilston Business Improvement District (BID) is run by local business owners for the good of the town. They meet up regularly to discuss how to improve safety, reduce crime, improve business prospects and footfall into Bilston Town.

If you would like to become involved with and offer your support to Bilston BID, then please get in touch with Bilston BID manager, Simon Archer.

Amy Whitehouse

Amy has been with the BID since February 2020, taking over as BID manager in July 2024.  offering advice and helping them to improve their practices.
Amy brings with her, a wealth of experience in retail, owning her own Bridal shop in Willenhall for 7Yrs and 17 years service with LLoyds Bank as a Senior Personal Banking Manager, she brings with her, lots of experience in the world of business.
She is also a committee member of Willenhall’s Town Centre Partnership, helping to organise events and initiatives, including Willenhall in Bloom, Lockstock Music Festival and Willenhall Transport Show to name a few.

The BID Board

Jon Tolley

Sir Henry Newbolt Pub

“The BID has raised the profile of Bilston with its many and varied events which ensures that we attract visitors and makes their experience a positive one.”

Atma Ojelay

Midlands Domestic Appliances

“I am relatively new to the BID Board and believe that it really benefits the town. My aim is to voice suggestions and concerns for businesses on the outskirts of the town.”

Simon Lucas

Senior Regeneration Officer, City of Wolverhampton Council

“The BID is an essential part of the success of the town and is one of the Council’s principal stakeholders. As it seeks to rejuvenate the town, the Council looks to the BID to provide a business-centred focus for priorities and actions.”

Ian Fegan

City of Wolverhampton Council

Naresh Bhalla

MVG Sports

Estelle Hill

Café Metro

Jagdish Sandhu

Sedgemoor Textiles

Jodie Cwikla Watson

Past and Present Domestic Appliances